ADVERTISING

Outsourced Advertising Sales 

 

“Rich Publishing successfully identified and pursued prospective clients which resulted in a 125% increase in our ad revenue over just an eight-week period.”

James Evans, Publisher, FirstCar magazine

 

Outsource your advertising sales and increase your advertising revenue

 

Boost your advertising sales revenue and get the edge over your competitors by outsourcing your advertising sales to us. We are experienced at compiling and enhancing prospect lists, whilst we can also creatively compile sales packs to stimulate initial interest with clients.  Our sole aim is to deliver revenue to enhance bottom-line profitability and we can help at any step of your journey.

 

Why use Rich Publishing?

 
  • We’re committed to increasing your ad revenue and market share
  • We’ll create a unique sales strategy to fit your needs, budgets and time frames
  • It’s like having your own sales team, but without the monthly expenses such as wages, National Insurance, sick pay, holiday entitlement and other added benefits. We provide a hassle-free solution.
  • We bring new ideas, fresh impetus and energy into your organisation
  • We never compromise editorial integrity and you always remain in control
  • We send you regular reports to keep you updated on our progress 
  • We treat your business as our own.

 

How does it work?

 

You’re not alone - more and more publishers are outsourcing part or all of their advertising sales. Higher costs and lower ad revenues make outsourcing media sales a much more attractive prospect. 

So, once you’ve decided what you want out of your relationship with us, we can get down to business…

 

Creating your advertising sales strategy

 
From the outset we get to know you and your business. That means learning about your products and services, your market and your competitors. This will form the basis of your advertising sales strategy. We will always develop a sales strategy that is unique to your business, budget and objectives and is approved from the outset by you.
 
 

Doing the work

 

We use a mix of both sales calls and face-to-face meetings to promote your business. We think this helps build stronger, more long-term relationships with advertisers and agencies.

We’re just as comfortable securing new revenues as we are talking to long-standing clients and closing sales.

 

Identifying missed opportunities and new markets 

 
We’ll do more in-depth market and competitor analysis to uncover new, previously untapped markets and revenue streams. Identifying missed opportunities, new ways to attract business and building on existing relationships will ensure continued growth.
 
 

Build your prospect database

 
We can help you generate new sales leads and build a leads and prospects database or clean up your existing lists. We’re happy to target new, relevant clients and do some cold calling to get that all important first appointment, as well as build stronger relationships with your existing clients.
 
 

Reporting

 
You decide how and when you want us to communicate with you on campaign performance (daily, weekly, monthly) and we’ll ensure that you have the information you need, when you need it. 
 

Is outsourcing your advertising sales the right thing for you?

 
Our service is most suited to companies who:
 
  • don’t have the time or money to run their own full-time sales team
  • want to give their ad sales a boost without employing extra full-time staff
  • are struggling to meet their ad sales targets
  • want extra help on a particular project
  • are looking to move into new markets
  • are in need of sickness or maternity cover, or simply to help during busy periods.

Contact us now for a free, no-obligation chat about your advertising sales strategy and what we can do for you

 
 
 
 
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CALL BACK REQUEST:

 0845 47 47 035

  rich@richpublishing.co.uk


 

 

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